Hello my name is Ashley L Morton. A.L.M collection came from my initials of my name. I started making clothes for myself in 2012. I'm 5'11 so everything was always to short for me,so one day I decided to make my own clothes. I was self taught so I had a lot of learning to do. then eventually I started posting my pieces on social media and got a lot of positive feed back from it. I was so overwhelmed and flattered. so I decided to open up a boutique here in Philadelphia and the rest is history.